F Mayer Imports, established by Fred Mayer in 1957, has grown from humble beginnings to become a leading importer of fine food and beverages in Australia. Fred, a migrant from Europe after World War II, saw the potential for European food delicacies in Australia’s post-war market, which at the time was limited to basic offerings. Initially, the business focused on importing Norwegian jumpers and ski wear, but once import restrictions eased, Fred seized the opportunity to expand into imported Swiss wafers, cheeses, and other specialty foods, meeting the growing demand for continental products.

Starting from his garage in Bondi, Fred’s business quickly outgrew its small beginnings. As the demand for imported food increased, Fred relocated to larger warehouses, eventually establishing operations in Rosebery, Alexandria, and Mascot, before settling into expansive facilities in Banksmeadow, Sydney, and Altona North, Melbourne. Today, F Mayer Imports continues to provide a wide selection of premium beverages, including renowned brands like San Pellegrino and Raw C, offering Australian consumers the best of international food and drink offerings.